Popup
You can show customers a promotional popup notification if it looks like they might leave your store.
Ira looks for the customer's "exit intent" by detecting if your store is the focused window in their web browser. So, if the customer opened a new browser tab, or a mouse accelerates to the edge of the screen, Ira would flag this behavior as exit intent. Unlike landing popups, exit intent popups are designed not to interrupt the user's experience.
The popup feature encourages customers to sign up for your email newsletter.
Newsletter subscribers are added to your "accepts marketing" Shopify Customers list. You can learn more about how to manage Shopify customer emails from their Email subscriber list management and Using Shopify Email for email marketing article.
Note that the Newsletter home page section and Footer features also include a newsletter signup block, so you might want to check those out, too.
Configure the popup
Settings reference
The popup feature has the following settings:
Enable
Turn the popup feature on.
Image
Select or upload an image to be used as part of the popup.
If you don't add an image, the popup's layout is changed to accommodate this.
Image position
Choose a position for the image: either Top, Center, or Bottom.
Heading
Add heading text for the popup.
We recommend keeping this to less than 7 words long.
Subheading
Add subheading text to be displayed below the heading.
We recommend keeping this to a sentence or two.
Background
Choose a background color for the popup.
Text
Choose a text color for the popup. This is used for both the heading and subheading.
Input background
Choose a background color for the field where a customer would enter an email address.
Input text
Choose a text color for the text entered by the customer.
Footer
Newsletter